Project Description

Just 3 Steps to Higher Rankings, More Traffic, and More Leads!

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Technology Site Digital Marketing Campaign

A company in the technology industry niche had a site that they wanted to use to build  their authority and credibilty in the niche. There are always new innovations and releases of cutting edge technology all the time. In effort to grow their brand, they came to Columbus Web Consultant to keep their site up to date and become the “go-to” resource in the industry. The site was redesigned to help them increase the ease of updating while keeping a great user experience and grow their visibility through digital marketing.

THE CHALLENGE:

Hard To Update Site Resulted In Poor Search Rankings

Columbus Web Consultant knew that the technology niche site was already getting some results with a small following. They were not getting the authority they wanted. A website overhaul that allowed easier updating and an increase in subscribers was the first step. A pay per click advertising budget was set and the site was marketed on social media to gain brand awareness and followers; as well as, a reputation management campaign that used reviews and citation building to strengthen their authority.

THE SOLUTION:

Redesign The Site For Easier Updating and Grow The Brand Online

The technology niche site is in a very competitive niche with large brands leading the way. To get high rankings in the search engine, Columbus Web Consultant targeted long tail keyword phrases to add over 559 new visible search results. This resulted in 48 first page search result listings. Increasing brand recognition and authority is just as important; so, we started social media and reputation management campaign to grow authority and followers.

Technology Site Digital Marketing

Having an online presence helped the technology site show longevity, but they weren’t getting the engagement they wanted. After the site overhaul, Columbus Web Consultant began a social media and reputation management campaign that focused on building their brand in a competitive market.  Their SEO campaign focused on keyword phrases with high search volumes, but less competition. With 559 new keyword phrases showing them in the results they saw an increase in new unique visitors by over 5,222%!

  • The website redesign gave them a site they could easily up date

  • Increased subscribers with a newsletter that allowed them to market directly

  • SEO focused on long tail keywords with less competition and high search volume

  • Grew brand awareness with social media and reputation management campaigns

  • Realistic expectations created with in an extremely competitive market

OUR RESULTS

Referring Domains 98 New Sites
1st Page Rankings 48 New Terms
Started Seeing Results 4 Weeks

WE PROVIDED

  • WEBSITE REDESIGN

  • SEARCH ENGINE OPTIMIZATION

  • SOCIAL MEDIA MANAGEMENT

  • REPUTATION MANAGEMENT

DIGITAL SERVICES

  • WEBSITE REDESIGN

  • ON PAGE SEO

  • OFF PAGE SEO

  • SOCIAL MEDIA MARKETING

  • REPUTATION MANAGEMENT

JUST 3 STEPS TO HIGHER RANKINGS, MORE TRAFFIC, AND MORE LEADS

LOCAL DIGITAL MARKETING SERVICES

We Build Beautiful Websites That Are SEO Optimized

Columbus Web Consultant is a search engine optimization company and website design firm in one. We take a holistic approach with your marketing dollars that includes a website that will make your customers say “Wow!”. Website traffic from people who are already looking for your products will be better converted. We help you show what you have to offer to the right person, at the right time, with a professional image that will increase the overall perception and reputation of your brand.

WEBSITE DESIGN

We Help Businesses Get More Leads Online Using Digital Marketing

Our digital solutions puts you in control of your campaign by monitoring your website traffic, keyword rankings, inbound leads, social media reach, and monthly goals. Experience a new level of communication by seeing all of your stats in one place for your campaign. Gauge your investment and watch it grow month over month.

LOCAL SEO CAMPAIGN

We Send Highly Targeted Traffic Utilizing Digital Advertising

We can research, launch, and manage your digital ad campaigns. 80% of your ad campaigns performance is based on the website landing page you’re sending the traffic to. This is why we focus on the landing page experience on our websites and have an expert understanding of paid advertising. We’re certified and will manage the landing page experience for you as well.

PPC Advertising

We Keep Your Brand Top of Mind on Popular Social Media Platforms

Columbus Web Consultant keeps your brand in front of the customers that matter the most on social media. Using brand awareness campaigns paired with content production, we can help your business get the eyeballs it needs. We help research, strategize, implement, manage and report on your social media campaigns.

SOCIAL MEDIA MANAGEMENT
Digital Marketing Agency and Website Design | Columbus Web Consultant

The Columbus Web Consultant Difference

We stand by integrity, hard work, innovation, and results. Our team of in-house experts is ready to help your business reach your goals by providing a consultative approach, #1 rankings on Google, and a working collaboration with industry professionals.

GET YOUR PLAN

Just 3 Steps To Get You Higher Rankings, More Traffic, and More Leads!

OFFICE LINE

(614) 679-8733

ADDRESS

4940 Hidden View Ct

Hilliard, Ohio 43026

OFFICE HOURS

9:00am – 6:00pm

OFFICE LINE

(614) 679-8733

ADDRESS

4940 Hidden View Ct

Hilliard, Ohio 43026

OFFICE HOURS

9:00am – 6:00pm